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About us

The origin: where inspiration leads to action

The origin: where inspiration leads to action

InnStyle was born from a simple belief held by owners Maurice and Corine: events can be so much more than standard meetings or outings. What if you literally and figuratively get people moving? What if the message and experience reinforce each other so much that guests are still enthusiastically sharing what they experienced months later?

That conviction led to the start at the Maarsseveense Plassen in 1996, initially offering canoe rentals for those seeking outdoor activities. However, over time they noticed that their guests also craved more depth - genuine connection alongside the activity. This insight evolved into a complete and unique location where indoors and outdoors merge.

Soon, alongside private guests, companies also came knocking, seeking genuine and fully catered experiences. Moments that connect, inspire, and linger. A place that, over 30 years later, still operates from that same conviction.

From that initial start, we have grown into what InnStyle is today: a team that knows better than anyone what it takes to organize a great event. It requires attention, direction, and a location that makes a difference. That’s why InnStyle offers not only an inspiring space but also a comprehensive approach that ensures both tranquility and results.

What makes us most proud is organizing events that participants truly leave with a different experience. We do this every day, with a team of driven, hospitality-minded employees.

Where it all connects - where message and experience come together.

From activity provider to an all-in-one concept

From activity provider to an all-in-one concept

With experience at dozens of different venues, Maurice and Corine could see ever more clearly what was missing. Clients were asking for more: more attention to their message, more flexibility, more memorable experiences, more quality. And above all: more cohesion between everything. But above all, they saw the frustration. Venues where clients’ needs did not come first.

“Where a beer brand was not allowed to launch a new bottle because the venue stocked a different brand.”

Where rigidity took precedence over hospitality. Maurice and Corine wanted a different approach: a place where the client and their message truly come first.

The conclusion was clear: we would develop our own venue where everything comes together. A place where indoors and outdoors blend seamlessly. Where genuine connections are formed, both alongside and during team-building activities.
That insight grew into a complex and ambitious plan: the first development at the Maarsseveense Plassen.

InnStyle today

InnStyle today

From those early beginnings, they have grown into what InnStyle is today: a team that knows better than anyone how much goes into organising a successful event. It takes care, coordination and a venue that makes a difference. That is why InnStyle offers not only an inspiring setting, but also a comprehensive approach that brings peace of mind and delivers results.

What makes us proudest? Organising events that inspire and move guests, leaving them genuinely changed as they drive home. That is what we work on every day: making tomorrow’s event better than today’s. And we do this together with our team of dedicated, hospitality-minded staff and specialist partners and suppliers.

Where it all connects - where people, message and experience come together.

Why our clients choose us

Guests raise their hands during the Hersenstichting Business Breakfast, among purple and gold balloons.
Head with a stylized brain

Business Breakfast

Hersenstichting

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PostNL logo

It was a really nice day with you. We were received very well and the care was excellent. The lunch was also very diverse and especially delicious. We had a lovely bright room. So, it was a successful day.

Management day

PostNL

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The view over the pond elevates your event to a higher level and creates a relaxed atmosphere. The room is equipped with all technical possibilities, and both the presentations and the dinner with entertainment were well executed.

KHN Directors' Day

Koninklijke Horeca Nederland

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Logo of Dutch Venue Association (DVA)

Networking event

Dutch Venue Association

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Audika logo

What a charming location, we thoroughly enjoyed being by the water! The staff was exceptionally friendly and helpful. Top-notch service! The food and drinks were also perfectly arranged. The HAKA workshop was an absolute hit and aligned perfectly with our goal: fantastic advice from InnStyle!

70th anniversary

Audika (voorheen Van Boxtel)

Audience applauds a speaker on stage during the Van Boxtel Experience in a blue-lit hall.
Audika logo

70th anniversary

Audika (voorheen Van Boxtel)

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On October 3rd, the 3rd edition of Let’s Peak took place at InnStyle Maarssen. We brought together 150 top advertisers for an inspiring day full of customer insights and brand engagement.

Let's Peak 2024

bol.com

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PostNL logo

Dinner

PostNL

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OASIS logo with the text ‘Information Secured’ and a barcode

The event team at InnStyle created a memorable day for our customer day. We were taken care of from A to Z, allowing us to fully focus on the customers while enjoying a Mediterranean lunch by the quay in the sun! An inspiring day!

Customer Day

Oasis Group

Sign on the waterside terrace reading ‘Together we celebrate 70 years of Van Boxtel’.
Audika logo

70th anniversary

Audika (voorheen Van Boxtel)

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Logo of TD SYNNEX

The collaboration was particularly pleasant: open communication, brainstorming solutions, and a professional team that truly alleviates stress. The service was excellent, and the catering was also highly appreciated. Thanks to the InnStyle team, we were able to fully focus on content and experience. Highly recommended for any business event!

Destination AI event

TD Synnex

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Logo of Jeans Centre

Product presentation

Jeans Centre

Your event experts

Tanja sits smiling in an armchair by the window, wearing a light-coloured trouser suit.

Tanja

Commercial Coordinator

Amber, event producer, sits smiling in a taupe suit on a dark chair and looks to the side.

Amber

Event Producer

Marco van Veldhuizen stands smiling in a dark blue suit with one hand in his pocket.

Marco

Event director

Debby Nelissen in a blue suit, resting her hand on a wooden railing on the terrace.

Debby

Event advisor

Nancy Jochems in a green suit, leaning on a wooden railing on the terrace.

Nancy

Event advisor

Laura, commercial manager, smiles at the camera in a black blouse, with one hand in her pocket.

Laura

Commercieel Manager

Maaike Oude Veldhuis in a green dress beside picnic tables in a leafy outdoor setting.

Maaike

Event advisor

Shanti de Haas in a dark blue blazer beside a bar with a large vase of flowers.

Shanti

Event director

Suzanne Huisman in a light blazer, smiling on a dark sofa beside a window.

Suzanne

Event Producer

Stefan in a brown suit, smiling with one hand on the bar and flowers in the background.

Stefan

Eventregisseur

Richard de Jong stands smiling in a light grey blazer, with his hands clasped in front of him.

Richard

Director

Marilyn from InnStyle with long dark hair, a brown blazer, white top and jeans, standing with one hand in her pocket.

Marilyn

Medewerker Hospitality Support

Stefan van der Linde in a light brown suit, smiling and leaning against a wooden bar beside a plant.

Stefan

Eventregisseur

Tommie, Teamlead Event Operations, sits smiling in a light suit beside a window.

Tommie

Teamlead Event Operations

Marianne from InnStyle sits smiling on a sofa, with long brown hair and a light green blazer.

Marianne

Leisure Coordinator

Anne-Floor Helmhout smiles in a beige jumpsuit, with one hand resting on a wooden table.

Anne-Floor

Content Manager

Nicolien from Hospitality Support smiles behind a wooden table, wearing a grey sweater and dark scarf.

Nicolien

Teamlead Hospitality Support

Myrthe van den Berg stands smiling in a black blazer beside a high table.

Myrthe

Manager Operational Excellence

Mart sits smiling, wearing glasses and a beige T-shirt, in front of a pink wall with dried flowers.

Mart

Facility & Leisure Manager

Veruska in a black suit, standing with her hands on a wooden table at InnStyle.

Veruska

Medewerker Hospitality Support

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"Every day at InnStyle is different! In this beautiful place, we create unforgettable events for the most wonderful people and organizations."

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Our core values

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Attention

We listen to what you say and what you don't say. Your guests feel the care in every detail, turning your message into an experience that lingers.

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Connecting

Our location in nature puts you and your guests in a different mindset, fostering conversations that have an impact months later.

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Inspire

You suddenly see possibilities you hadn't considered before. Our unique setting provides you with new insights and fresh perspectives that inspire you to take new steps.

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Activate

You literally and figuratively get moving. Your event gains the energy that inspires people to take action and make breakthroughs that have real impact.

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Flexibility

You don't have to worry about unexpected twists. Whatever happens, we think along and anticipate every situation.

Our mission

Our mission

We ensure that events become unforgettable memories where people literally and figuratively come to life. By thinking along, empathizing, and anticipating what is truly needed, we create moments that your guests will talk about for a long time.

From our passion for the profession and by making the most of our unique location, we ensure that message and activity reinforce each other. This way, we allow every message to resonate deeply through the power of genuine connection.

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Green, local, and responsible

We take responsibility for the world around us, now and in the future. You can see this reflected in our conscious choices for local products, energy-efficient facilities, and green initiatives. This is how we build a future-proof location. Did you know that we can even host your event in a completely energy-neutral way?

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